fitBowl-Mobile App

An online ordering app for a healthy restaurant

2021

UX/UI Designer

Yellow Flower
Yellow Flower
Yellow Flower

Project info

Problem

It's common for users to struggle with finding the information they need, leading to feelings of frustration and being overwhelmed. With so many choices and steps involved in ordering online, it can be easy for users to become lost or confused. 

Solution

Considering a few key factors that can make or break the user's experience:

  • Smooth and intuitive

  • Customizable

  • Visually appealing

Role

UX/UI Designer, Interaction Designer, Motion Designer (team of two designers)

Duration

Four weeks

Deliverable

Persona, Sitemap, Wireframe, Prototype

Design

List of the changes

Key findings from the research with the solution

Step 2: Capture fit to help the user find the best fit

Step 3 & 4: Select lens type & Prescription

Steps 5 & 6: Shop PLP/PDP, filter & Checkout

Takeaway

Improving my communication skills

During my experience working with the engineering team as the sole UX designer, I learned that effective communication is just as important as design itself. This experience forced me to improve my communication skills by clearly conveying my ideas to the team and presenting them directly to the CEO and founders.

Embracing the challenges

Working in a startup company presented me with many opportunities to experiment and make fast decisions on my own. Although I felt apprehensive at times about the impact of my decisions on the business, this challenge helped me grow and become more confident in my abilities. I learned that challenging yourself and taking risks is essential for personal and professional growth.